Every Sunday we will be recapping what happened this week in the world of social media, keeping you up to date!

Instagram might soon let you post videos up to an hour.

Instagram is reportedly considering letting users post videos up to an hour.

Currently, Instagram Stories are capped at 15 seconds and videos are at 60 seconds. The new feature would increase the time users spend on the platform by a considerable amount. This move by the platform would come as a surprise, considering the platform only announced last month that they wanted to users to become more conscious of how much time they are spending on the app.

With a reported 800 million users, Instagram’s decision could completely change the user experience to something more similar to watching a YouTube video.

There’s no confirmation yet as to whether the platform will go ahead with the new feature.  

Facebook unveils Lip Sync Live

Facebook have announced a new music feature called ‘Lip Sync Live’. Similar to Musical.ly, users can lip sync to popular music on Facebook Live. Users can choose from hundreds of song options from the library. ‘Lip Sync Live’ works when users start a Live video. They select the song they wish to lip sync to and then have the option to add captions as well as camera filters and effects.

Image source: Facebook Newsroom

Facebook also revealed in the announcement that they are working with the music industry to give users the freedom to upload videos with music in them to the platform, without being removed for copyright. The platform is currently testing this update and they are hoping to make it available to everyone in the future.

Facebook ends partnership with Huawei

The platform has come under the spotlight once more for data protection concerns. In a New York Times report, it was revealed that Facebook has data-sharing partnerships with at least 60 device makers over the last decade. Facebook allowed the device makers to offer their customers features from the platform, such as Messenger. However, the concerns lie with Facebook who allowed the partners to access data of users’ friends without consent.

The report also revealed that Facebook has been cutting down the partnerships since April, with the latest one being Chinese device-makers, Huawei. Huawei have reportedly said in a statement that they have “never collected or stored any Facebook user data.”

That’s the latest from this week!

Check back next Sunday for another recap of all things social.